Dates of Event & Pricing

$295 for Webinar and Playback*

*Playback has no expiration

  • Wednesday, March 15, 2023

  • 2:00 – 3:00 pm (Eastern Time)

  • 1:00 – 2:00 pm (Central Time)

  • 12:00 – 1:00 pm (Mountain Time)

  • 11:00 – 12:00 pm (Pacific Time)


Most bank websites go unused by customers (by everyone really). Customers favorite the online banking login page and never see another page on your website. But, what if you could become a resource for your community? By providing content that educates and informs, you can drive more traffic, which drives interest and ultimately drives deposits and brand advocacy.

In this webinar you will:

  • Learn how to write a homepage that resonates with your customers
  • Develop content to position your institution as the expert when it comes to financial solutions
  • Leverage Marcus Sheridan's "they ask, you answer" model to help prospects and customers understand you, your products, and services


Executive Advisor - Marketing Strategy and Customer Experience Lisa Beck Schuck

Lisa Beck Schuck is a nationally recognized strategic marketing executive and business development professional with an extensive background in the financial services and mid-sized business arena. She has successfully transitioned brands and created a national brand with three unique business units. Lisa’s experience encompasses a broad spectrum of financial industry knowledge, skills and experience. Skilled at developing and leading teams to successfully achieve growth plans, she demonstrates a proven success creating sales and marketing strategies on a national platform evolving brands to match business objectives.


1.0 CPE Credits